How To Start You Own SEO Company

seoSo you are planning to put up your own SEO company? Search engine optimization is an important step in boosting rankings in search engines, such as Google or Yahoo. However, starting one is no joke. It entails a lot of hard work on your part. Aside from that, you need to learn a lot of things such as optimization techniques, finding potential customers, and of course, building a reputation. But if you are really keen on succeeding as an SEO provider, here are the steps on setting up your own business:

Planning and Preparation

Before everything else, you first need to determine the kind of SEO services you are going to provide customers, as well as the goals you want to achieve. You need to have a business plan that should identify important items such as financing methods, long and short term goals, marketing strategy, target customers, competitors, and business name.

Starting Your Business

The next step in putting up an SEO agency is to put your business structure in place. Will you be a sole proprietor, partnership, or corporation? Are you going to hire people? These are important considerations when starting your business.

Another factor to consider is the workplace. Are you renting a commercial space or will you work at home? You should also think about the accessibility of the location to your potential customers.

Tools and Equipment

When setting up your own SEO business, you also need to invest in some indispensable tools and materials:


For your business, you will need at least one desktop computer with huge memory and hard drive capacity. You will also need a router or modem for your internet connection. In addition, you may need to set up telephones or fax machines. Aside from that, you will also need printers, scanners, or copiers (you can buy one that has all three features).


SEO firms use a wide range of software related to such types of businesses. This may include Freshbooks Invoicing and Timesheets, Keyword Discovery, and others. You may also need to subscribe to SEO journals and publications, such as Search Engine Watch or Search Light.

Getting Customers

If you are new to this business, finding potential customers can be difficult at first. You are still building your reputation and no clients recommend your quality of service. Here are some recommendations for getting new customers:

  • Ask friends and families if they know someone who require SEO services
  • Take part in your favorite charities and offer some pro-bono work in exchange for publicity
  • Join SEO forums and chat rooms and offer free advice
  • Optimize your website to make it rank high for SEO-related searches

Maintaining Customers

Another challenge that you may encounter when starting an SEO company is keeping your clients. So, you must ensure that your clients will remain happy. Here are some ways you can guarantee customer satisfaction:

  • Give them excellent customer service
  • Get customer feedback on your services
  • Offer satisfaction guarantee
  • Provide rewards to your most loyal clients

Setting up an SEO agency can be a huge challenge. Once it is in place, keeping it operational is another challenge. If you are just a startup business, customers might be too skeptical and doubtful to get your service. Remember there are some clients who have had bad experiences with some service providers so you need to do some work in allaying their fears.

The good news is that many SEO firms have taken the path that you will take. Before they reached the success that they are having right now, they have experienced the same challenges and obstacles that you are about to face. But you need to be patient and committed because in the end, you can achieve the return of investment and success that you desire for your business. Don’t lose hope in the beginning because your efforts will eventually bear fruit. Remember, business is mainly about perseverance.

SEOExplode SEO Company provides organic SEO Services

Highlighting Online Chat Service Providers’ Expertise by Answering Common Inquiries from Clients

variusVarious services like online chat service give businesses an edge in their respective niches. Unlike the regular customer support chat, this service is a top choice among entrepreneurs employing online advertisement campaigns to generate leads. Entrepreneurs considering this service must get answers from a chat service for the following inquiries to confirm their experience in the industry:

What’s in it for online advertisers and entrepreneurs?

Investing in internet chat services does not make sense for everyone. Nonetheless, those who took the risk can attest of its benefit in lead generation. Internet chat companies understand the amount of money spent and effort exerted just to advertise their business online. Therefore, their online chat service should convert all page visitors to leads as much as possible. More leads mean more potential customers for the business.

chatTo make this high convention rates a reality, service providers integrate various technologies to its services to guarantee that clients will have boosted numbers of leads as soon as the campaign launched. Examples of these technologies are connecting calls and interface configuration for branding.

Lead expansion percentage

Lead growth percentage varies across service providers due to differences in their services. An effective campaign can boost lead increase by up to 25 percent to 30 percent after adding live chats on their websites. In some cases, clients report up to 60 percent lead increase, which is a sign that their campaigns worked for their benefits.

onlineNevertheless, people considering online chat service should take note that this number also relies on various factors. Factors like website traffic, similar competitor products and services, site relevance, and many more cause differences on lead generation percentage using chat platforms. Hence, maximizing chat service’s effectiveness may also require a company to improve their campaigns for these website elements for enhanced benefits.

What will the service provider do?

The live chat company has several tasks for clients. First, the company is in-charge in setting up clients’ accounts as well as other technical configurations to set up for their websites. They come up with script codes for the chat platform and provide it to the client. When embedded on the website, the chat platform will load and ready to for visitors to see.

serviceThe next task is monitoring website for incoming chats. A website may have a visitor at any time of the day, which prompts service providers to extend round-the-clock monitoring. Upon generating a lead from the initial chat, the service provider will contact the client through email or text about gaining new leads.

Finally, the chat company will also configure several technologies that the client may need like call transfers or other communication platforms. This will direct them to the company or the chat center for more information about the business.

What options are available?

Clients have an option whether to obtain chat platforms alone or let the service provider’s pool of agents chat with the page’s visitor. Platform-alone options mean the client will handle chats and other management procedures on the platform. Online chat service providers, however, have 24/7 chat centers with people who will manage incoming chats. Agents undergo training to find out more about the client’s business and answer questions brought up by visitors.

How to sign up for the service?

Signing up for the service is easy. Clients can reach the service provider through their contact forms, email or phone. They will discuss business details and their specific requirements to provide appropriate services. Clients will then decide about which services suit their needs, inform the service provider and start the campaign immediately.

Providing all necessary information is vital for every online chat service company. Clients can be confident in the service and experience the advantages that boost income stream.